How does desire function as the driving force for the production of the city? Since the production of the city and its capacities affect each other in a reciprocal way, architectural practices can offer a problematised thinking on how the built environment can generate spatial preconditions for the development of individuation in both personal and social activities of the city dwellers. Athens is an example of a not pre-planned city where individual and collective desires played a crucial role in its development. What can we learn from studying the process on which a city was created extremely productively with minimum participation of architects? What kind of shift will enable the inhabitants to take part in the production of the city, in a self-sustaining system, where everyone is part of it both as producer and as a consumer? How will urban life change when the city is collectively produced?